
How Subaru Supports Communities: A Deep Dive into Giving Back and Advocacy
At Sunset Hills Subaru, located at 10100 Watson Rd, Sunset Hills, MO 63127, we proudly represent a brand that goes beyond manufacturing reliable vehicles. Subaru’s commitment to community welfare, charitable giving, and customer advocacy reflects its core values of safety, trust, and environmental care. This article explores in detail how Subaru makes a meaningful difference locally and nationally, including its generous charitable donations, advocacy efforts, and community partnerships. If you want to learn more about Subaru’s impact or explore our inventory, contact us at (314) 476-9638 or browse our New Subaru Inventory and Used Vehicle Inventory.
Table of Contents
Subaru’s Positive Impact on Local Communities
Learn how Subaru actively supports neighborhoods around Sunset Hills, Creve Coeur, and Webster Groves through charitable initiatives and volunteerism.Charitable Donations: How Much Subaru Gives Back
Discover the scale and scope of Subaru’s donations, including the flagship Share the Love® Event and its partnerships with national and hometown charities.How Subaru Compares with Other Automakers in Charitable Giving
Understand where Subaru stands among other car companies in terms of charitable contributions and community involvement.Subaru’s Customer Advocacy and Support Programs
Explore Subaru’s commitment to customer satisfaction, community connection, and dealer training that enhances the ownership experience.Engage with Subaru at Sunset Hills: Inventory, Service, and Support
Find out how you can experience Subaru’s community values firsthand through our dealership’s vehicle offerings, service department, and trade-in programs.
Subaru’s Positive Impact on Local Communities
Subaru has cultivated a reputation grounded in community engagement and support that resonates strongly in the Sunset Hills area and surrounding cities such as Chesterfield, Maryland Heights, and Richmond Heights. This commitment is not limited to corporate philanthropy but extends to hands-on involvement by employees, dealership staff, and customers alike.
Subaru collaborates with organizations that focus on animal welfare, children’s health, environmental conservation, and hunger relief. These partnerships enable Subaru to address pressing local needs through volunteer events, donation drives, and fundraising campaigns. For example, in neighborhoods like Ladue and Crestwood, Subaru dealerships often host pet adoption events in conjunction with the ASPCA®, one of their long-term charity partners.
The automaker’s dedication to sustainability is also evident in its zero-landfill manufacturing plants and efforts to reduce environmental impact. These initiatives complement local conservation efforts near St. Louis and Valley Park, fostering a culture of environmental responsibility that aligns with Subaru’s eco-conscious customers.
Subaru’s community involvement manifests in various ways:
- Organizing volunteer days where employees help build homes, clean parks, or assist food banks in areas like Fenton and Sappington.
- Sponsoring local events and youth sports teams to support healthy family activities.
- Providing educational scholarships and grants that benefit students in the Webster Groves and Maplewood school districts.
These grassroots efforts emphasize Subaru’s understanding that community well-being is a shared responsibility. If you’re interested in learning more about Subaru’s local involvement or want to support these causes, visit our dealership or call us today at (314) 476-9638.

Charitable Donations: How Much Subaru Gives Back
Subaru’s commitment to charitable giving is exemplary, highlighted by the long-running Share the Love® Event, which has raised nearly $320 million over 17 years for charities nationally and locally. This remarkable feat reflects Subaru’s dedication to being “More Than a Car Company®” by actively investing in causes that align with its values.
In 2024 alone, the Share the Love® Event raised a record-breaking $31.7 million, with over $23 million directed to more than 830 hometown charities across the U.S., including many benefiting communities near Sunset Hills Subaru and in neighboring towns like Glendale and Twin Oaks. The remaining funds supported national organizations such as:
- The American Society for the Prevention of Cruelty to Animals® (ASPCA®)
- Make-A-Wish® Foundation
- Meals on Wheels America
- National Park Foundation
For every new Subaru purchased or leased during the event period, a minimum of $300 was donated to the customer’s choice of charity, reflecting a transparent and impactful giving model. This approach ensures that Subaru’s charitable funds directly benefit causes meaningful to their customers and local neighborhoods, including Richmond Heights and Oakland.
Subaru also encourages its employees and retailers to volunteer their time and resources. Over the past two decades, Subaru employees have contributed more than 100,000 volunteer hours, reinforcing the brand’s hands-on approach to community support.
This level of contribution is unmatched in the industry, offering a model for integrating corporate social responsibility with community needs. If you want to support Subaru’s charitable initiatives while enjoying a new vehicle, explore our Current New Car Specials and schedule a no-pressure test drive.

How Subaru Compares with Other Automakers in Charitable Giving
When evaluating which car manufacturers contribute most to charity, Subaru stands out for its focused and consistent philanthropic efforts. Although larger automakers like General Motors and Ford often report higher dollar amounts in political contributions or lobbying, Subaru’s charitable donations through the Share the Love® Event and ongoing community programs place it among the industry’s leaders in direct social impact.
For instance, while General Motors made significant political contributions totaling over $2 million in recent cycles, Subaru’s nearly $320 million donated directly to charitable causes over 17 years showcases a different kind of investment—one aimed at social welfare rather than political influence.
Toyota, which holds a 20% stake in Subaru, primarily directs its resources towards environmental and technological advancements, but Subaru’s distinct focus on hometown charities and animal welfare distinguishes it within the Toyota Group.
This philanthropic emphasis aligns with Subaru’s brand values, appealing especially to families and outdoor enthusiasts in the St. Louis metro area who prioritize safety, community, and sustainability.
Sunset Hills Subaru invites customers to experience this commitment firsthand by reviewing our extensive lineup of vehicles including the New Subaru Outback Inventory, Forester, and Crosstrek, each representing Subaru’s dedication to reliable, family-friendly transportation.
Subaru’s Customer Advocacy and Support Programs
Subaru’s care for its community extends beyond philanthropy into robust customer advocacy and service enhancement programs. The Customer Advocacy Department (CAD) in the U.S. is a cornerstone initiative that aims to nurture a lasting relationship between Subaru, its dealerships, and customers. This department goes beyond traditional customer service by fostering a sense of community and loyalty.
CAD focuses on three key teams:
- Training Team: Equips dealership operators with the knowledge and empathy needed to provide optimal customer support.
- Communication Team: Ensures customers receive timely and accurate information about Subaru products, services, and initiatives.
- Strategy Team: Develops forward-looking approaches to deepen customer engagement and brand loyalty.
At Sunset Hills Subaru, this means our staff undergo continuous training to deliver consistent, friendly, and expert support aligned with Subaru’s high standards. Whether you’re browsing our New Subaru WRX Inventory or require maintenance for your vehicle, our team is dedicated to providing peace of mind.
Subaru’s commitment to transparency and quality extends to its dealerships through programs like the Subaru Academy, which trains sales and service staff to uphold brand values and technical expertise. This approach is particularly valuable for families in communities like Maplewood and Ladue seeking trustworthy service partners.
For maintenance needs, customers can conveniently Schedule Service and Diagnostics online, ensuring their Subaru stays in peak condition with genuine parts available through our Find Subaru Parts program.
Engage with Subaru at Sunset Hills: Inventory, Service, and Support
Sunset Hills Subaru invites drivers from across the region—including St Charles, Concord, and Valley Park—to explore Subaru’s family-friendly vehicle lineup and experience the brand’s community-first philosophy in action. Whether you’re looking for the performance and style of the Subaru BRZ or the spacious versatility of the Subaru Ascent, our dealership offers personalized guidance without pressure.
Our dealership also supports customers through vehicle trade-ins with easy evaluations available via Get your value trade. This tool helps you understand your current vehicle’s worth and facilitates smooth transitions to your next Subaru.
Regular maintenance is vital to Subaru’s renowned longevity and safety features like EyeSight® driver assist. We encourage drivers in the Sunset Hills area and nearby neighborhoods such as Lakeshire and Sappington to trust our service department for expert care. Take advantage of our Current Service and Parts Specials to keep your vehicle performing at its best.
Connecting with our dealership means more than purchasing a vehicle—it’s joining a community built on shared values of safety, reliability, and environmental stewardship. Visit us at 10100 Watson Rd, Sunset Hills, MO 63127 to start your Subaru experience today.
Embracing Community Through Subaru: A Partnership for Safety, Support, and Sustainability
Subaru’s dedication to community welfare is woven into every aspect of its brand identity—from generous charitable donations to comprehensive customer advocacy and local engagement. At Sunset Hills Subaru, we proudly carry this legacy forward, offering our customers not just vehicles but a connection to a broader mission of compassion and responsibility. Whether you’re drawn by the safety features of our SUVs, the performance of our sports models, or Subaru’s environmental initiatives, you can feel confident knowing your choice supports a company with deep roots in community care.
For more information on Subaru’s charitable work or to explore our current vehicle specials, contact us at (314) 476-9638 or visit our showroom at 10100 Watson Rd, Sunset Hills, MO 63127. Don’t forget to check our Current New Car Specials and Service and Parts Specials to make the most of your Subaru ownership journey.


